Category Archives: News

posted this on posted this on Wednesday, November 26th, 2014
connect gazelles

Capitalising on the Yorkshire brand: the importance of social media and relationship building

The Yorkshire entrepreneurs networking group, Connect Gazelles, held its 2014 Summit yesterday. With the theme, ‘Capitalising on the Yorkshire Brand... read more
Email subscribe

How to grow your email list: 5 top email magnet tips

While many businesses are looking to attract Christmas trade, some may be neglecting a more important long-term consideration: how to keep hold of the... read more
The-Apprentice

The Apprentice: would the candidates’ Twitter accounts get them hired?

BBC’s The Apprentice 2014 is well underway and the punches are already rolling! Boardroom and tasks aside, let’s take a look at how successful the... read more
Halloween pumpkin

Top 5 Spooky Halloween Advertising Campaigns

Autumn is upon us. Halloween is just around the corner. The shops are full of ghoulish goodies, skulls, vampire teeth, skeletons and bats.  It can on... read more
opening

Leeds Business Week Day 5 – Friday 17th October 2014

So today was the final day of Leeds Business Week and what a week it has been. Today’s events were held at Salem Chapel in Leeds – an 18th... read more
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Leeds Business Week Day 4 – Thursday 16th October 2014

Today marked the fourth day of Leeds Business Week and I can assure you it did not disappoint. But before I give you my round-up of the day, I would f... read more
Untitled

Leeds Business Week Day 3 – Wednesday 15th October 2014

Today marked the third day of Leeds Business Week and my day was jam-packed with events and seminars. I was particularly looking forward to today for ... read more
Northern Lights

Leeds Business Week Day 2 – Tuesday 14th October 2014

Today was the second day of Leeds Business Week and my first day of attending the event. The first seminar of the day was ‘Think Like A Search E... read more
Image courtesy of yorkshiretimes.co.uk

How a family-run sausage business used social media to double sales and secure £1m growth capital

I have been watching BBC2’s The Fixer. If you’re not familiar with the show, expert “fixer” Alex Polizzi (perhaps most famous as ‘The Hotel ... read more
seo blog 3

How to win business with a sparkling SEO strategy: 8 great linkbuilding ideas

Have you been baffled by the explanations of some unscrupulous search engine optimisation analysts? Do you know what SEO is, but have never really und... read more
sensory

Cool sensory marketing tricks and ideas for your digital marketing campaigns

According to Marketing Week, sensory marketing could be worth £100m to brands. But what is it, how does it work, and how can sensory experiences be t... read more