Category Archives: News

posted this on posted this on Wednesday, May 20th, 2015
York University logo

Social media: go beyond the basics and make real impact with your campaigns

Earlier this month, I ran a course called ‘Social Media – beyond the basics’ at York University, as part of the university’s Continuing Profes... read more
Involve Yorkshire & humber logo square

Using LinkedIn for effective relationship management and business development

I recently delivered a LinkedIn workshop for the region’s voluntary and community representative body, Involve Yorkshire & Humber. Involve appro... read more
Carrie Longton Mumsnet Buy Yorkshire 2015

Mumsnet tips on marketing to parents: and why so many companies get it wrong

Last week I attended Carrie Longton’s seminar ‘Marketing to Mums’ at Buy Yorkshire. Carrie is an online marketing expert thanks to her experienc... read more
UserLike1

The industries that benefit the most from a live chat system

If you surf around the web you will notice that many websites have a live chat system implemented. Live chat is software used by businesses to get in ... read more
Buy Yorkshire mobile

Buy Yorkshire 2015: Round-up of Day Two

Here is my round-up of day two at Buy Yorkshire 2015 – the North’s biggest business to business (B2B) conference and exhibition. Read my round... read more
Buy Yorkshire mobile

Buy Yorkshire 2015: Round-up of Day One

Yesterday saw thousands flock to the Royal Armouries in Leeds for the North’s biggest business to business (B2B) conference and exhibition. Buy York... read more
Buy Yorkshire mobile

Who to look out for at Buy Yorkshire 2015

Next week sees the return of the North’s biggest business to business (B2B) conference and exhibition. Buy Yorkshire 2015 will be held at the Royal ... read more
content-is-king

9 simple SEO and linkbuilding tips that work wonders!

Is Google sending lots of traffic your way, or could your website do with an SEO boost? These simple search engine optimisation and link building tips... read more
Print

The “Internet of Things”: a future of deeper customer engagement or moving to the “dark side”?

An increasing number of everyday items are becoming “smart” with web-enabled technology that allows for ever-more sophisticated functionality and ... read more
School children raising hands in a classroom asking questions

Our pick of the best ‘digital marketing for schools’ advice blogs

It’s the Easter holidays, and students are preparing for upcoming summer exams (and perhaps a weekend of eating Easter eggs!). But if you’re part ... read more
Growth Hacking

The rise of Growth Hacker Marketing

A trend is emerging among larger (often retail) brands of increasingly sophisticated technology becoming an integral part of the product offer and pro... read more
VMA awards 2015 2

JRC wins digital award at the 2015 Veterinary Marketing Association Awards

Huge congratulations to our award-winning client, White Cross Vets for securing not just one, but two awards at the Veterinary Marketing Association A... read more